I tried Burger King's upgraded Whopper, which the chain says is helping drive sales. I can see why.

Burger King upgraded its signature Whopper burger with a new bun and packaging. The company said on Thursday that the updates are paying off.

McDonald's Big Mac Vs Burger King Whopper: Which Is Better?

We pitted these two fast-food-defining hamburgers against each other for the showdown of the century, comparing taste, ...

Burger King unveils 'Whopper Guarantee' with free burger if order misses the mark

Burger King is rolling out a new Whopper Guarantee initiative and dedicated customer service team after thousands of guests shared feedback with the chain.
Yahoo Finance

Burger King updates the Whopper, adds new LTO version

Part of the joy in visiting a Burger King or a McDonald's comes from the chain's delivering a familiar, comforting experience. A Big Mac or a Whopper should taste they way you remember it. Even ...

Burger King Whopper Vs Whopper Jr: How Are They Different?

The iconic Whopper from Burger King comes in many styles with different toppings and flavors, but what about the Whopper Jr.?

Burger King And BarkleyOKRP Dethrone The King And Unlock Brand Love

Burger King posts strong results on a campaign that leans into an honest approach. The Creepy King character attracted ...
Marketing Dive

How Domino’s is taking on the Big Mac, Whopper and other fast-food icons

CMO Kate Trumbull explains why the chain and AOR Work In Progress chose a hyperbolic, darkly comedic tone for its latest ...

Burger King tackles soaring beef costs without squeezing customers

Burger King reclaimed its No. 2 burger chain spot from Wendy's with 8.5% same-store sales growth, and revamped chicken ...